Twilight Siren | Wine Label

Twilight Siren is a wine label designed using scratchboard artwork. The brief required both a front and back label for a beverage, focusing on a nautical concept. As the label was for a luxury 2005 Chardonnay, I centred the design around a siren, a mythological figure that evokes elegance and mystery, helping the product stand out as sophisticated. I used a minimal palette of navy, cream, and white. White creates refinement and clarity, navy reinforces the oceanic theme, and beige highlights key elements without overwhelming the composition. I also designed the bottle neck and cap labels to ensure a cohesive look across the product. This design solves the problem of generic or boring wine labels; the illustrative nature makes it stand out from competitors while maintaining an elegant, high-end appearance.