Emvious Design | Brand Identity

This brand identity, including logos and a business card, was developed for my own graphic design business, Emvious Design, inspired by my nickname, “Em.” The project challenged me to carefully consider how I wanted to represent myself and which visual elements could best communicate my style. Preferring a maximalist aesthetic, I created custom typography for a bold, unique, and legible logo. To add intricacy and reflect my personal inspiration, I incorporated a circular pattern of plant illustrations as a background. The logo exists in four variations: two colour versions (white on dark green and a coloured version for light backgrounds), and their corresponding landscape versions, which offer a simplified layout for compact applications. The business card carries this theme throughout, using the same colours and leaf illustrations from the logo, and includes a QR code for easy access to my website on mobile devices.