Rosa di Roma | Logo Design

Rosa di Roma is a luxury restaurant offering high-end Italian cuisine. The brief required me to design both a primary and secondary logo for a conceptual restaurant of our choosing. I created the name, meaning "Rose of Rome" in English, to reflect the elegance and sophistication of the brand. The design incorporates delicately illustrated roses, reinforcing the classy aesthetic of the restaurant. The primary logo is more detailed, featuring the full Rosa di Roma name with roses integrated into a swirl. The secondary logo is simplified for contexts like small-scale applications, packaging, or digital icons, where the primary logo may be less legible. This design solves the challenge of creating a premium Italian restaurant identity, communicating refinement and memorability in a crowded market.